THE DAILY

Hosted by Michael Barbaro and powered by The New York Times' newsroom, The Daily brings listeners the biggest stories of our time, told by the best journalists in the world.

The Daily focuses on just one or two stories each weekday, offering listeners a 30-minute, deep, textured portrait of the characters and human stakes driving the news.

Listen to a sample episode

I just want to encourage you to keep airing the program The Daily in its current 6 p.m. slot. This show keeps me listening closely during my commute home from Portland to Vancouver on the daily (ha, ha). I really enjoy listening to this show go in deep on one topic that is current. It is excellent. Thank you for having such a great station. - Luana, OPB listener

From the amount of positive listener feedback we continue to receive, WHQR listeners cannot get enough of The Daily. This program has become a "must listen to" staple in our evening lineup. The Daily provides thorough coverage of the topics that matter to us all. It is the perfect program to wind down to at the end of the day. – Michelle Rhinesmith, Station Manager, WHQR

Hosts

Michael Barbaro

Length

00:29:00

Feeds

The Daily is available via ContentDepot and is a file-based program. Air window: 4:00 pm ET – 11:59 pm ET

Producers

Theo Balcomb, Executive Producer, The Daily and News Lisa Tobin, Executive Producer, NYT Audio

Resources

Program Website

Social Media

On-Air Promos

Fundraising

Find suggested pitch points and testimonials for your on-air fundraising

Fundraising segments and promos are available on ContentDepot

Underwriting

Audiograms

The Daily breaks stories and digs deep. Share clips of its stories on James Comey and a family divided by the Korean War with your listeners—along with a message from host Michael Barbaro:

To get your audiences excited for your launch:

For ongoing promotion of The Daily:

Marketing Tools

Press release template: Announce your carriage to local media

The Daily Staff

Download full-sized image (Courtesy of Damon Winter)

Behind-the-scenes production photos: Give audiences a behind-the-scene glimpse of The Daily team at work! These more candid photos are perfect for your newsletters and social media pages.

Customizable digital ads & guidelines: Promote your broadcasts with customizable ads for your website and social media.

Social media quote cards: Share what listeners, stations and journalists love about The Daily with your fans/followers on Facebook, Twitter and Instagram.

The Daily digital ads and logos cannot be altered or co-branded (with your station logo, etc.) without approval by The New York Times.

The New York Times Brand Team will fulfill your custom graphic needs. Submit a request.

Michael Barbaro

Host, The Daily

Michael Barbaro is the host of The Daily, a five-day-a-week audio show from The New York Times. In just one year, the show has built an audience of over one million listeners a day; become the most-downloaded new show in 2017 on Apple Podcasts; won a DuPont-Columbia University Award for audio excellence; and been named a top podcast of the year by Time, Entertainment Weekly, The Atlantic, Esquire, Adweek, The New Yorker and New York Magazine. Before hosting The Daily, Barbaro was a national political correspondent for The New York Times and host of The Run-up, a political podcast that chronicled the 2016 election. Previously, he covered New York's City Hall and the U.S. retail industry. He joined The New York Times in 2005 from The Washington Post, where he began in 2002 as a reporter covering the biotechnology industry. Barbaro graduated from Yale in 2002 with a bachelor's degree in history.

Host Photos

Photo credit: Jake Chessum/Supervision for The New York Times

Show Logos

The Daily digital ads and logos cannot be altered or co-branded (with your station logo, etc.) without approval by The New York Times.

Please contact your Station Representative with any custom graphic requests.

The Daily is available via ContentDepot and is a file-based program. Air window: 4:00 pm ET – 11:59 pm ET

00:00 - 00:29
Billboard

00:30 - 00:59
National Funder Credit

01:00 - 05:59
News Hole with Music Bed

06:00 - 17:29
Segment A (includes national funder credit)
*Note: Segment length will vary and will be noted in the rundown.

17:30 - 18:29
Floating Station Break (with music bed)
*Floating Break between Segments A & B starts between 13:00 - 21:00

18:30 - 28:59
Segment B (includes national funder credit and program close/forward promote)
*Note: Segment length will vary and will be noted in the rundown.

29:00 - 29:59
Music Bed

Download clock
Suggested clock for bottom of the hour.
Note: The Daily will be delivered in seven file segments as listed above.

Program Clock

Research

The Daily is heard by more than 2 million listeners each week and is carried by more than 200 public radio stations.

The Daily audience:

  • 43% female, 57% male.
  • Median age of 56, with 41% between 25 and 54.
  • 70% hold bachelor’s degrees or higher.
  • 63% have an annual household income of $75,000 or more.

Source: Nielsen Audio, Nationwide DMA data, Persons 12+, Fall '19

Broadcast Rights

The Daily is available to all American Public Media affiliate stations for broadcast. No excerpting except for fundraising or promotional purposes. Multiple repeats are allowed daily. See terms and conditions described in the American Public Media Service Agreement. Prior to carrying this series, stations must confirm carriage with American Public Media.


Questions about carrying The Daily or your affiliation?